Services · Local
Confidential Client
Channel — Meta (Facebook & Instagram) Lead Ads
60 qualified leads in 30 days on a $15/day budget — driving $250k in bids.
A local services client came to us needing a steady pipeline of qualified estimate requests without a big media budget. We built and ran a Meta lead campaign end-to-end — audience research, creative, copy, lead form, and daily optimization.
- Positioned the offer around a clear, low-friction estimate request.
- Built lookalike and geo-targeted audiences tuned to the client's service radius.
- Iterated creative and hooks weekly based on cost-per-lead and lead quality.
- Delivered leads directly into the client's inbox with instant notifications.
Leads generated
60
Timeframe
30 days
Ad spend
$15/day
Pipeline generated
$250k
Results reflect a single 30-day campaign window.

